It can be difficult to get stakeholder buy-in with content marketing. Marketers can prove how valuable this digital strategy can be by measuring ROI, or return on investment. It’s important to understand your ROI as it measures how successful your content marketing strategies are. What is Content Marketing ROI? ROI is a simple calculation that…
Newfold Digital is the world’s largest web hosting and domain registration company that was formed on February 10th, 2021 by merging Endurance International Group with Web.com by Clearlake Capital Group. Sharon Rowlands is the CEO. Newfold Digital operates some of the largest names in hosting and serves millions of small-to-medium businesses around the world. Some…
Are you looking to create a website this year? Now is the perfect time! Thanks to tools like WordPress, SquareSpace, and Shopify it’s easier than ever to create a website. You no longer need to be a programming expert to know how to get a website up and running. With a little bit of guidance…
The Internet is ever-changing, which is why it is important to stay up-to-date with the latest digital marketing facts and statistics to keep growing your business online. In this article we’ll take a look at the following: Resources and additional information about digital marketing are included towards the end of this article if you’d like…
WordPress is the most popular Content Management System. In fact, over 30% of websites use it! If you’re looking to create a website with WordPress, you likely want to extend the default functionality. Plugins allow you to do that. Search Engine Optimization (SEO) Yoast SEO Yoast is the #1 SEO plugin for WordPress and is…
There is no doubt that the Internet is a core part of life in 2023. Students and adults around the globe are using the Internet more and more every day to research, shop, and connect with friends & family. On the surface, today’s Internet looks similar to the Internet of 20 years ago. It’s drastically…
The Internet continues to be incorporated into our lives each and every day. Businesses that don’t prioritize their online efforts and optimize for local searches will be left behind. Take a look at our suggestions below to make sure that doesn’t happen to your small business! Focus on more than just your products and services…
The California Consumer Privacy Act (CCPA) was passed in 2017 and went into effect on January 1, 2020, and will start being enforced on July 1st, 2020. It is changing the fundamentals of the Internet, much like GDPR, which went into effect in 2018. The CCPA applies to any business, including any for-profit entity that…
EIG was the world’s largest web hosting company. Officially called Endurance International Group, EIG operated the biggest names in hosting – including Bluehost and HostGator. EIG didn’t start those hosting companies, however. They acquired them over the years. On November 2nd, 2020, EIG announced that it entered into a definitive merger agreement with Clearlake Capital…
